Digital Marketing Made Easy If you ask anybody in the marketing world, they will tell you that it takes years of education and experience before you can master the art of digital marketing. However, they would likely say that because they are trying to convince you to pay for their outsourced marketing services. They [...]
Want to have a consistent revenue stream? Running a business that makes a profit consistently can be a tall order. Therefore, business owners often choose to invest in other additional revenue streams in order to earn more money. Believe it or not, as many as 1 in every two businesses fail in their very first [...]
Starting an eCommerce Business? Starting an eCommerce business from scratch can be a daunting task. Before getting started, there are many aspects to consider and plan for, including the website, inventory, logistics, marketing strategy, building your domain authority and more. This article will walk you through the steps of starting an eCommerce business so [...]
Increase Staff Morale to Increase Productivity I am often asked how to boost productivity in the workplace. In this article, I hope to address this question and offer you some strategies to use at work in order to get more done with less effort or less time. Recent studies have suggested that remote working [...]
Why bother if you can’t be happy? What’s the point of becoming an entrepreneur, if you can’t be a happy entrepreneur? Usually, people have two motivations. One: they want to follow a passion they believe can help others. And, two, they want to make a lot of money. Nowhere in these [...]
You can do it! Can you be a working mother - but one who works for herself? Of course you can! I believe that when you truly set your intention to build your own business, and when you determine that nothing is going to stand in your way, you are already one solid step [...]
Are you starting a new business? Or maybe you have already started one but it is not yet off the ground, but you want to ensure it gets started in the right kind of way? Great! I have some advice on things you’ll need to do in order to prepare for success. Nothing should [...]
What is Content Marketing? Content marketing is pretty much what it says on the tin: Content marketing is all about marketing your content The creation and sharing of your blog posts, videos, images, social media posts etc. is at the core of drawing visitors to your website, and drawing potential customers to your [...]
What is SEO? Search Engine Optimisation SEO is the way in which you optimise your website so that it ranks well in organic (natural) searches from search engines like Google. Almost everyone who writes about SEO mentions the need to build a website that is friendly and easy for search engines to crawl. However, [...]
Domain Authority (DA) basically means how highly your site will rank by search engines in comparison to other websites. The higher your Domain Authority ranking, the more likely your site is to rank highly on search engine results. DA is now used by most website owners as a way to self-assess “importance” on the web. [...]
