One of the biggest tips for any company when it comes to marketing these days is to utilise video marketing where possible. It's not just a gimmick and it’s not just something reserved for the users of TikTok. Video marketing is becoming more and more popular because people are consuming information in different ways. [...]
Have you been wondering why your current content marketing technique is not getting you more customers? Do you want to improve your paid ads campaigns? Paid ads are a fantastic way to increase your business’ exposure and generate some leads. Compared to traditional and offline advertising, digital advertising provides flexible budgets that make them [...]
The Internet has changed the way businesses operate. Finding a way to improve your online presence is harder than ever! Digital marketing is now arguably more important than standard or traditional marketing. Most people regularly shop online using search engines to find what they are looking for. Many of these searches are also looking [...]
Learning how to market your business can seem a daunting task. Sometimes, marketing efforts can even seem incongruous with the actual products or service they try to sell. For instance, a car insurance provider might use a jovial television or radio advertisement with a singing cartoon character to put their point across. When you [...]
With the beauty industry currently worth £2.166 billion in 2022, it is understandable why you would want to know how to grow your beauty blog. The UK’s beauty industry is vibrant, competitive, and well-structured to meet growing demand. Due to this, you will find an endless list of interested people venturing into beauty blogging, [...]
Creating a brand for your blog is a must if you want it to look professional. Thinking about how to create a brand identity can be a daunting, but very exciting task! Anyone can run a blog in a casual manner, but you have to go beyond that if you want to turn your [...]
So you want to get your business seen more? Then it means that you need to start marketing it a lot more and focusing on marketing and promotions. Marketing is the process of promoting a product or service to a target market. It can be done through a variety of channels, such as print [...]
Digital Marketing Made Easy If you ask anybody in the marketing world, they will tell you that it takes years of education and experience before you can master the art of digital marketing. However, they would likely say that because they are trying to convince you to pay for their outsourced marketing services. They [...]
What is Content Marketing? Content marketing is pretty much what it says on the tin: Content marketing is all about marketing your content The creation and sharing of your blog posts, videos, images, social media posts etc. is at the core of drawing visitors to your website, and drawing potential customers to your [...]
